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Millions of car insurance customers 'ignoring winter road safety tips'

09/02/07

Approximately a sixth of car insurance customers are failing to take heed of winter road safety tips, according to the findings of a new study.
 
Research from car insurance provider Kwik-Fit has revealed that 16 per cent of motorists in the UK do not carry any emergency equipment to help them cope in the event of a breakdown.
 
This translates into approximately 4.3 million road users across the UK, the car insurance broker suggests.
 
Moreover, the survey has also revealed what items recommended by road safety experts are most frequently ignored by car owners.
 
Top of the list is keeping warm clothes in the car over wintertime, with 79 per cent of car insurance customers admitting that they fail to do this.
 
Meanwhile, 65 per cent do not carry a warning triangle in their vehicle to alert other road users that the car up ahead has broken down.
 
And 64 per cent do not keep bottled water in the car to prevent dehydration, while 53 per cent have no thick blankets to hand.
 
David White, customer services director at Kwik-Fit, suggested that car insurance customers should have learnt their lesson from previous bouts of wintry weather.
 
"Most people recall arctic weather conditions that have left thousands of motorists stranded in their cars for house," he said.
 
"Carrying essential survival items such as warm clothes, extra food and drink can make lengthy waits in the cold weather safer and more comfortable."
 
Earlier this week, David Collicott, traffic management and road safety inspector for Gloucestershire police, told motorists to think twice about how urgent their journey really was before getting behind the wheel.
 
And he pointed out that many rural roads might not have been gritted after the snowfall, potentially creating treacherous driving conditions for a number of car insurance customers.
 
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© Adfero Ltd

The views expressed within the article are entirely those of Adfero Ltd and are not those of the Budget Group of Companies

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